VIDEO STRATEGY
Helping agencies and organisations put together a strategy for video. How video can help get form A to B. Finding the gap in your market and looking how video can fill this.
How we can help
1. Discovery - We deep dive into your brand objectives, audience segmentation and customer journeys.
2. Landscaping - Who are your key competitors? Understanding what others are doing is key to achieving stand-out.
3. GAPs - An exploration of your channels, content and assets. What's working well?
4. Content Themes - We’ll help shape content themes to achieve your objectives.
5. Channel strategy - We’ll create a plan on how to use video on each channel to maximise impact and ROI.
6. Brief templates - We’ll create a template to ensure your brief is set up to deliver the results on all projects.
7. Development and training - We can train and develop your in house teams to refine skills
8. Framework - We’ll create a framework to share with in-house and external video producers to promote a consistent brand style and experience.
9. Review - Video strategy should be agile, so we help brands measure their successes and learn from their mistakes to maximise budgets and impact.
DO GET IN TOUCH
You might require all the service above or just need to cherry pick a few. Do get in touch and we can arrange a call to discuss your requirements and begin the project journey.